Purpose and Focus
A cancer diagnosis is almost always unexpected, chaotic, overwhelming, and disruptive.
Too many unnecessary and avoidable cancer deaths continue because newly diagnosed patients “do not know what they do not know, yet must.” This is a problem that begins well before a person becomes a patient.
Health Literacy in the workplace as it relates to responding to an unexpected cancer diagnosis is a very unattended and under-appreciated resource that could constructively contribute to reducing avoidable cancer deaths.
My primary purpose is to help reduce unnecessary and avoidable cancer deaths.
I do this by
- Developing and implementing resources that better equip and empower business, industry, and community leaders ahead of or in response to an unexpected cancer diagnosis in their workplace environments.
- Resources that better utilize and deliver what is already known and available.
Highly targeted information delivery
Just as science is working hard to develop the next cancer cure, it is also our responsibility to work equally as hard to better utilize and deliver what has already been discovered and approved to those most in need. Currently, this is a very overlooked and unattended strategy.
Why business & Industry?
Business and Industry are the foundational pillars that underpin our family, community, and society, they are also the epicenter of the ‘Pre-Patient’ population, Pre-Patients are people who are not yet patients. This is a population sleepwalking unaware into a steeply rising trend of cancer diagnosis.
By applying the resources I develop at this center we are tackling the problem ahead of the curve and increasing the amount of newly diagnosed patients who are better equipped – when it comes to cancer this is a distinct survival advantage.